Doing art is different than doing business in art

Friday 28 October 2022

Home » Adult » Doing art is different than doing business in art

Culture has always been a vibrant social and growth resource, able to heal wounds in times of crisis. Its potential is huge.  

In order to promote self-employment and entrepreneurship in the creative and cultural sector, in the last 2 years the Creative Talent Factory project developed free of charge educational materials: those tools are intended for all those artists that wish to launch their own business and thrive in the world of art entrepreneurship, but also for those educators who work with aspiring entrepreneurs from the creative sector.

On 25th October in Kragujevac, Serbia, hosted by BDCK, the project partners met to share the last ideas about the developed resources and finalise a plan to further disseminate what was created for the creative entrepreneurs within the project in the last 2 years, with the aim of ensuring the sustainability of the project resources. The following day, on 26th October, an international final conference attended by approximately 50 participants, was arranged with the aim to present the project, its results and invite all the audience to use them and/or include them into their daily work with creative entrepreneurs.

What has been developed in these last months of the project?

E-Training Programme

An online self-learning course divided into thematic units focusing on the most crucial aspects of doing business in art. This online programme was piloted in all partners countries in September- October 2022 with the aim of testing the platform, its learning materials and its self-assessment tools. After the programme, the learners received the Creative Talent Factory e-badge, to be shared in their social media and LinkedIN.

E-Toolkit for Adult Educators

A set of online methodical materials that guides trainers through effectively using the Creative Talent Factory tools in a class setting, motivating learners to chase their entrepreneurial aspirations, and creating fruitful dialogues and interactions between them.

The Creative Talent Factory project is not only addressed to creatives and trainers; any adult educational institution that is interested in business topics can freely use the Creative Talent Factory tools and incorporate them into their curricula.

If you would like to learn more about the CTF project, please write to or visit the project website

About the project

CTF – Creative Talent Factory is cofinanced by Erasmus+ programme, Key Action 2, Strategic Partnership for adult education.


For further information

Read more about CTF, visit the project website and follow us on Facebook.

Contact Simona Palumbo: