DIMENSION: New skills and competencies for professionals in the field of marketing and event management

Friday 22 June 2018

How can we improve and make sustainable the management, organization and planning of event? Which are the challenges that marketing and event managers face in Europe?

Between the 11th and 15th of June 2018, in Skopje (Macedonia) took place a joint staff training event for the partners of the DiMenSion project.

During the training, each partner presented technical contribution useful to the preparation of the educational curriculum for professionals who work in the field of marketing and event management.

In particular, partners discussed important topic and subject to keep in mind in making of the course an also a first draft has been proposed.

The 13^th of June, partners also participated to the first local event of the project, in which the coordinator Institute for Research in Environment, Civil Engineering and Energy presented the results of the need analysis and challenges analysis that managers in marketing and events face in Europe. The ones who intervened at the event were very happy and look forward to have courses that offer them better opportunity for growth both professionally and educationally.

In the next months, the partners will create an online platform for education and they will evaluate the entire creation process and help the participant with leaflets and marketing dictionaries in order to support the development and growth of the managers.

About the project

DiMenSion – Developing marketing solutions for sustainable brands is financed by the Erasmus+ project and it is a KA2 Strategic Partnership for adult education. The project promote the development of skills of managers who work in the marketing field, offering them a training aimed at improve their competencies related to the creation and management of sustainable and successful events.