{"id":88636,"date":"2021-02-02T19:19:41","date_gmt":"2021-02-02T17:19:41","guid":{"rendered":"https:\/\/cesie.org\/?p=88636"},"modified":"2021-04-01T08:41:47","modified_gmt":"2021-04-01T06:41:47","slug":"euyouth4health-marketing-digitale-giovani-mondo-lavoro","status":"publish","type":"post","link":"https:\/\/cesie.org\/en\/get-involved\/euyouth4health-marketing-digitale-giovani-mondo-lavoro\/","title":{"rendered":"EUYOUTH4HEALTH: digital marketing to increase employability chances of youngsters"},"content":{"rendered":"<p>The world of<strong> Digital Marketing<\/strong> is growing steadily. This activity goes <strong>hand in hand with traditional sales strategies<\/strong> and is sometimes the only one. In fact, if we think of eCommerce stores that do not have a physical store, then we understand the importance of a professional who knows how to attract online customers in the best way.<\/p>\n<p>Digital Marketing has been a very active sector in recent years, especially due to the companies' interest in the internet as a way to reach their customers. There is no shortage of opportunities for those who want to find work in web marketing, especially in large cities, and <strong>the professional figures sought in this area are diverse<\/strong>.<\/p>\n<p>In order to allow young people to approach the world of digital marketing and therefore encourage new job opportunities in this sector, the Erasmus+ <a href=\"https:\/\/cesie.org\/en\/project\/euyouth4health\/\" data-wpel-link=\"internal\">EUYOUTH4HEALTH<\/a> project organised a free online training course for those interested in the communication sector and in digital promotion strategies used in the corporate world, with a special focus on the health prevention sector.<\/p>\n<p>The course, of a total of 8 days, was organised by CESIE and held by <strong>Professor Maurilio Caracci<\/strong>, Professor of Marketing at the University of Palermo and Expert trainer in Digital Marketing for CESIE. Among the main topics addressed:<\/p>\n<ul>\n<li>Content Creation<\/li>\n<li>Search Engine Optimization (SEO)<\/li>\n<li>Website Development<\/li>\n<li>Customer Relationship Management<\/li>\n<li>Data Analysis<\/li>\n<\/ul>\n<p>The training course helped the young people involved acquire key skills and knowledge to better understand the world of digital communication and marketing and apply what they learned in the <strong>job market<\/strong>.<\/p>\n<p>In the next weeks, aspiring marketers will be given the opportunity to <strong>collaborate with small and medium-sized enterprises<\/strong> in the health sector and develop for them <strong>digital marketing strategies<\/strong>. This will allow young people to test their knowledge and skills in the sector and potentially start a collaboration with the companies involved.<\/p>\n<h2 class=\"et_pb_module_header\">Partners<\/h2>\n<div>\n<ul>\n<li><a class=\"ext-link\" href=\"https:\/\/www.avempacebrussels.com\/\" target=\"_blank\" rel=\"follow external noopener noreferrer\" data-wpel-link=\"external\">AVEMPACE<\/a> (Belgium, coordinator)<\/li>\n<li><a href=\"https:\/\/cesie.org\/en\/\" data-wpel-link=\"internal\">CESIE<\/a> (Italy)<\/li>\n<li><a class=\"ext-link\" href=\"https:\/\/www.idec.gr\/\" target=\"_blank\" rel=\"follow external noopener noreferrer\" data-wpel-link=\"external\">IDEC<\/a> (Greece)<\/li>\n<li><a class=\"ext-link\" href=\"https:\/\/dieberater.com\/\" target=\"_blank\" rel=\"follow external noopener noreferrer\" data-wpel-link=\"external\">die Berater<\/a>\u00a0(Austria)<\/li>\n<li><a class=\"ext-link\" href=\"https:\/\/www.proarbeit-kreis-of.de\/\" target=\"_blank\" rel=\"follow external noopener noreferrer\" data-wpel-link=\"external\">Pro Arbeit<\/a> (Germany)<\/li>\n<\/ul>\n<\/div>\n<div class=\"et_pb_module et_pb_text et_pb_text_3 et_pb_text_align_left et_pb_bg_layout_light\">\n<div class=\"et_pb_text_inner\">\n<h2>For further information<\/h2>\n<\/div>\n<\/div>\n<div class=\"et_pb_module et_pb_text et_pb_text_4 et_pb_text_align_left et_pb_bg_layout_light\">\n<p>If you wish to receive more information on the <a href=\"https:\/\/cesie.org\/en\/project\/euyouth4health\/\" data-wpel-link=\"internal\">EUYOUTH4HEALTH<\/a> project and the collaboration with SMEs, as mentioned above, please visit the <a href=\"https:\/\/www.euyouthforhealth.org\/\" data-wpel-link=\"external\" rel=\"external noopener noreferrer\">website<\/a> or contact Simona Palumbo: <a href=\"mailto:simona.palumbo@cesie.org\">simona.palumbo@cesie.org<\/a>.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The Erasmus+ EUYOUTH4HEALTH project organised a free online training course for those interested in the communication sector and in digital promotion strategies used in the corporate world.<\/p>\n","protected":false},"author":19,"featured_media":88634,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[27232,26613],"tags":[44914],"unita":[],"class_list":["post-88636","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-adult","category-get-involved","tag-euyouth4health-2-en"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.9 - 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